LBT-236 Marketing to Generation X & Y with Bill Haas


Course ID LBT-236
90 Minutes of Video
Unlimited Course Access
Discussion Forum




In this class ASA’s Bill Haas presents some concepts and information to help you better understand and market to generations X and Y. Meeting their expectations is the easy part. Communicating a message to attract and engage them seems to be the challenge. You cannot ignore these two groups at 80 million strong – the opportunities are enormous.
We will examine what makes them tick and what influences their decision-making process. Understanding the obstacles of reaching them beyond their incredible filters will lead your business to connecting with an extremely loyal customer of the future.

Runtime: 90 Minutes

Additional information

Weight 2 lbs
Dimensions 10 x 3 x 12 in
Online or DVD

OnDemand, DVD, Both


There are no reviews yet.

Be the first to review “LBT-236 Marketing to Generation X & Y with Bill Haas”

Your email address will not be published. Required fields are marked *